Showing posts with label Pricing. Show all posts
Showing posts with label Pricing. Show all posts

Tuesday, 22 March 2016

How Much Is Your Self Worth?

 Check out this video from Creative.com*

What the video explains, is you shouldn't devalue yourself.  Go out on your own means to make a living and charge what you are worth.

In my early of freelancing, pricing myself was a sketchy thing for me.  For someone who was new to self-employment, I didn't know how to price myself.

I would go on to do work experience for free, take any job that would pay peanuts, just so I can build my portfolio.  The problem with this, is that you are devaluing your self worth.  Also by devaluing yourself, you are also devaluing the industry you are working in.

So with a devalued industry, how are you going to make a living?

It is easy to say, I am worth £5000.  But you have to back up your claim to that £5000.

To claim your worth, you have to be persistent on your work, please your client and get the job on time.

What do you think of this post?  Are you a creative freelancer that struggles with pricing? 
Check out my previous blog post about "Why I Charge This Much For Video" and my take "On Video Production Packages".  Feel free comment below or you can contact me by tweeting me @eugeneeyo and through old fashion email.

*I am not affiliated with CreativeLive.com.  Everything I write on my blog is entirely my opinion.

Wednesday, 17 February 2016

Why I Charge This Much For A Video?

I don't want to lie to you, but video production is expensive.  It can take up to thousands of pounds/euros/dollars.

On the spot, a relative of mine asked how much would I charge for a wedding video.  I say around 3000 to 5000.  He was left gobsmacked.

In all honesty wedding videos are not my forte, so he was asking the wrong person.  The quote I had given was a rough estimation and he did ask me on the spot.

If I had found out more information about the wedding, such as dates, locations, stuff in wants in the video.  I probably would even quote him the minimum of 3000 or even less.

As I mentioned in my previous post, every customers/client is different.  I like to get the details about you, your company and what you want to achieve with your video.  With this information, I can pitch an idea of your video.  If you are happy with it, I will then give you an estimated quote.

In the case of the wedding video, my relative just thought that I only do videos.  I actually do more than that.  I have to plan the shoot.  That means visiting the location, do health and safety checks, look into what equipment to use, just so the shoot on the wedding runs smoothly.  Thus by doing this I can produce a superior video product for you to use for your business or to cherish the memories from your wedding.

When it comes to producing your video, I dedicate myself to ensure the product meets up to your needs.  And from this blog post, I hope you see it from my insight in why I charge that much for producing your video.

If you want more from this blog, you can sign up to my newsletter to access more information about my services and how video can benefit your business/corporate needs.

What do you think of this post?  Is wrong of me to charge that much for a video?  What do you like to see in a video production company?  You can tweet me @eugeneeyo or email me.

Thursday, 28 January 2016

On Video Production Price Packages

Image via Freepik.com
Recently I had a conversation about business with a family member.  We got to talking about my business and how to get clients for my video business.  He suggested why not do video production packages, so that I can attract clients to what I am charging.

I thought about it, packages do sound like a good idea, but I don't think that will do good on how I run my video business.

For me, putting out my pricing and putting them on a package basis, limits myself on providing a great service to my clients.  Every client/customer is different, it all depends on what they want for their video.  I generate estimates on what I can do as a video business and try to give great value for them, instead of cutting the price to suit them.  At the end of the day, I am running a business.

Price packages do look great value for money.  Don't get me wrong, those companies do good work for what they're offering.  It surely works for wedding video services, but doesn't necessarily work when I am doing corporate work. (Please prove me if I'm wrong).

The way I see as it, I look towards myself as great value for money.  I know it sounds very big headed, but I if I do an awesome job on producing your video, (and I have the confidence to do so).  Then the great value of money is through my work and not through the wallet. 

What do you think about this blog post?  Am I wrong to not offer packages?  Do you offer price packages and does it work for you?  Tell me your thoughts.  You can tweet me @eugeneeyo or send me a message on my contact page.