3D Cinema With The Avengers And 48 FPS With The Hobbit

As I watched The Avengers over the weekend, I didn’t enjoy it.  This was due to watching it in 3D.  The Avengers did seem like a film that you want to sit back and enjoy.  Due to the 3D, my experience was some how limited and distracted me from the story. 

As I just read from Wikipedia (I know, it’s not a reliable source), The Avengers wasn’t shot in 3D, but was done in post-production.  I understand, why the studio did this and of course it’s was all for profit.  What I don’t like is that the studio tries to enforce the effect of 3D, when it wasn’t necessary. 

From reading and watching a lot reviews and criticism about 3D in film, I can agree that 3D is a gimmick, but it is definitely here to stay.  What will be interesting is the release of The Hobbit: An Unexpected Journey later this year.  I can’t remember where I got the source from, but Peter Jackson has shot the film at a rate of 48 frames per second (double the frame rate of conventional cinema).  With this frame rate Mr Jackson said it would make 3D a better experience.

Overall, I think 3D should be handled carefully to give the viewer an enhanced cinema experience.  At present, 3D is used as a marketing ploy in order to get customers in cinemas.  With my experience with The Avengers, I would want to go back to the cinema and watch it in it’s original form i.e 2D.  Despite the criticism of the 3D, The Avengers is a badass film and has set a bar for Superhero films.  All I have to do now, is wait for The Dark Knight Rises.


If you have any views on 3D cinema or anything I have or haven't discussed in this post, please I would like hear from you.  You can send a comment either here or on Facebook.

Cinematography In Music Videos

What is a music video?  Is it a visual piece of art, a singer/band performing or a promotional device to help record sales.

In a way I say it's a visual art piece, but this is coming from someone who likes to make films for his living.

The kind of music videos I like, has to be when the video links with the song.  I like it when the song connects with the cinematography and art direction of the video.

I think story should play a small role, when trying to connect the song and the music video together.  If you put too much story, I say it will end up being like a Michael Jackson video.  Don't get me wrong,  Michael Jackson and John Landis did a great job on the Thriller Video.  But my thoughts are that they should have done it for the cinema and not for television, especially with their budget.

I think simple ideas, make a good video.  It doesn't have to be glitzy and glamourous.  If the song is good, make sure the video is good to go with it.

And to keep it on an indie/budget filmmaker theme.  This is one of my favourite music video on the net.

Valentine by Kina Grannis.  Directed by Ross Ching.

I think in the future I would be posting some of my favourite photographed music videos.  Once I find them I will post them up.