YouTube: The Second Largest Search Engine.

Whilst doing some research on search engines for marketing reasons, I came across this interesting graphic.

Image via www.mushroomnetworks.com

Who would of thought as YouTube as the second largest search engine?  To me, YouTube is not a tradition type of search engine like Google, Bing and Yahoo, but seems like people turn to YouTube to get vital information from the web.  And a lot of people are using it.

As we all know, YouTube is probably has the largest library of video on the web.  Businesses produce short videos as a way to communicate with their customers.  So why can't your business or organisation be part of it?

Loads of institutions are doing it, from Apple to Amazon UK and GlaxoSmithKline to Oxford University.

What do you think?  Is YouTube the second largest search engine?  Do you use video to gain information?